PHC Healthcare with Precision

Panasonic Healthcare Holdings Co., Ltd. will be named PHC Holdings Co., Ltd. in April 2018.
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EVER EVOLVING, DRAWING ON OUR PAST.

For all the people who wish for better health.Over the approximately 70 years since our establishment, we have delivered groundbreaking products to the world. The newly created “PHC” will take on the challenge of providing ever new innovations, drawing on the spirit of monozukuri (Japanese manufacturing).We will continue to evolve as a provider of devices and services marked by PHC’s precision technology in our three core business areas of in-vitro diagnostic devices, medical care IT, and research and medical support devices.

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02 /05

HISTORY

1949 Start of business
1969 Establishment of Matsushita Kotobuki
Electronics Industries, Ltd.
2007 Separation of healthcare company from Panasonic
2010 Company name changes to
“Panasonic Healthcare Co., Ltd.”
2012 Merger with SANYO Electric Co., Ltd.
(Biomedical Division and Medicom Division)
2014 Capital participation by KKR
2014 Launch of Panasonic Healthcare Holdings Co., Ltd.
2016 Purchase of diabetes care business from Bayer AG; start of Ascensia Diabetes Care Holdings AG
2017 Capital participation by Mitsui & Co., Ltd.
2018 Company names change from
“Panasonic Healthcare Holdings Co., Ltd.” to
“PHC Holdings Co., Ltd.” and from
“Panasonic Healthcare Co., Ltd.” to “PHC Co., Ltd.”
03 /05

MESSAGE FROM THE PRESIDENT

Beginning operations on the Japanese island of Shikoku in 1949, Panasonic Healthcare Co., Ltd. was incorporated as Matsushita Kotobuki Electronics Industries, Ltd. in 1969. Over the years, with the aim of delighting our customers, we have invested heavily in R&D and marketed innovative customer-centric products.In April 2018, Panasonic Healthcare Co., Ltd. will change its name to PHC Corporation.

We are committed to aspiring to be a company that continues to help customers by providing high value-added products and services through our three core businesses, namely In Vitro Diagnostic Devices, Medical IT, and Laboratory and Medical Support Devices. We look forward to your continued patronage.

Hidehito Kotani
President
Panasonic Healthcare Holdings Co., Ltd.
04 /05

THE IDEA BEHIND “HEALTHCARE WITH PRECISION”

Healthcare with Precision

“Healthcare with Precision” sums up PHC’s vision of supporting all who aspire to good health with precision products created using high-level technology. PHC supplies devices and services to medical care sites utilizing our precision technologies from the desire to support doctors in their diagnoses and, in turn, the health of patients.

05 /05

THE IDEA BEHIND THE PHC BRAND MARK

To satisfy the needs of medical care facilities, PHC needs high-level technological capabilities that enable us to create precision products. With this in mind, we approached the design of our new brand mark from scratch, without reference to current typefaces. To bring this new design to life, we focused on precision, eliminating any vagueness as much as possible, and created the fonts from only straight lines and perfect circles. In addition, we gave the curved forms of the “P” and “C” lateral symmetry and placed the “H” for healthcare at the center, expressing our approach of diligently attending to each and every matter in regard to our customers and society.

Central placement of “H” expressing our approach of diligent attention to each and every matter in regard to customers and society. Forming of the letters using only straight lines and perfect circles to express the high-level technological capabilities that enable us to create precision products.